Monthly Archives: May 2011

Video: iVillage uses Gigya’s Social Live Chat Plugin for Royal Wedding Coverage

Watch a demo of Gigya’s social live chat plugin in action from the iVillage Royal Wedding Coverage.

iVillage is the largest content-driven community for women online reaching 30 + million unique visitors per month (comScore).… Keep reading

New Study: Moms Rely on Word of Mouth Sharing

In a recent report, “How U.S. Moms Share & Spread HEALTH Information,” Lucid Marketing  found that U.S. moms often share health information via email (84%) and Facebook (69%). About the same percentage say they hear about new things through email (83%) and Facebook (76%), while only 65% choose television. The study was conducted from an online community of moms on headitfromamom.com, and brings to light that more moms … Keep reading

Chat with Friends Around the World During the Coca-Cola 125th Anniversary Concert

Coca-Cola’s 125th anniversary is tomorrow, and to celebrate Coca-Cola is inviting fans from all across the world to tune in to live streaming performances from One Night Only, Natasha Bedingfield, Ne-Yo, K’Naan, Kelly Clarkson, and more. From 12p.m.  EST – 4p.m. EST Coke fans will be able to tune in to Coca-Cola’s YouTube channel to watch live performances and chat with fellow fans around the world.

Live chatKeep reading

Take a Video Tour of Gigya Headquarters with DreamSimplicity

Watch as DreamSimplicity founder, Matt Childs, takes a personal a tour of Gigya Headquarters in Mountain View, CA and inteviews Gigya CEO, Patrick Salyer and team.

DreamSimplicity is a community-sourced directory and information center on SaaS and Cloud business applications and is based in San Francisco, CA.… Keep reading

Royal Wedding Event on iVillage – What Did People Really Think?

On the day of the Royal Wedding of William & Kate, iVillage hosted a community event powered by Gigya’s Live Chat Plugin.  During NBC’s live coverage of the wedding, some of iVillage’s favorite celebrities and pundits shared the experience and their thoughts real-time with iVillage members. Everyone who registered with iVillage using a social network identity from Facebook, Twitter or Yahoo could easily join in on the fun … Keep reading

Social is the Next Search

Why Online Businesses Must Optimize For Social Network Referral Traffic

A social revolution is dictating dramatic changes in how companies run their websites, and their business. With the advent of social feeds—a live stream of friends’ activity shared on social networks like Facebook and Twitter— consumers can more easily rely on trusted personal relationships to determine what’s worthwhile to read, watch, play and buy online. For many, the conclusion is startling; referral traffic is as … Keep reading