Tag Archives: Social Network

Shop.org Summit + Rise of Social Commerce (#rsc10) = The Future of Social Shopping

Two major events over the past few weeks focused their agendas on the future of retail: Shop.org's Annual Summit and the Altimeter Group's Rise of Social Commerce. Here are some of the key trends that emerged and our takeaways: Trend #1: Seamless experiences across platforms Trend #2: Personalization Trend #3: Game mechanics driving loyalty and rewards programs Trend #4: Optimization